The Planning Committee

  • Rowena Merritt, PhD - Conference Chair

    • Director

      Millbank Social Marketing Ltd

      London, United Kingdom

    • Affiliate Professor

      College of Public Health, University of South Florida

      Tampa, FL

  • Bobbi Rose, BSW, MA, MPH

    • Conference Coordinator

      College of Public Health, University of South Florida

      Tampa, FL

  • Kathryn Anderson, PhD, MPH

    • Assistant Research Professor

      College of Public Health, University of South Florida

      Tampa, FL

  • Brian J. Biroscak, PhD, MS, MA

    • Assistant Professor, Director of Research

      Department of Emergency Medicine, Yale School of Medicine

      New Haven, Connecticut

  • Maggie Brandenburg, BS

    • Behavior Change Strategist

      Taproot Creative

      Tallahassee, FL

  • John Bromley

    • Director – Project Implementation

      National Social Marketing Centre

      London, England

  • Carol Bryant, PhD

    • Director

      USF’s World Health Organization Collaborating Center on Social Marketing

      Tampa, FL

    • Distinguished USF Health Professor

      College of Public Health, University of South Florida

      Tampa, FL

  • Paromita Goswami, PhD

    • AAUW International Fellow, Associate Professor of Marketing

      Shiv Nadar University

      Uttar Pradesh, India

  • Jeff Jordan, MA

    • President & Executive Creative Director

      Rescue Social Change Group

      San Diego, CA

  • Francois Lagarde, MA

    • Vice President of Communications

      Fondation Lucie et Andre Chagnon

      Montreal, Quebec, Canada

  • R. Craig Lefebvre, PhD

    • Chief Maven

      socialShift

    • Research Professor

      College of Public Health, University of South Florida

      Tampa, FL

  • Branka Legetic, MD, PhD, MPH

    • Advisory Team Member

      Pan American Health Organization, World Health Organization

      Novi Sad, Serbia

  • Jim Lindenberger

    • Director, The Social Marketing Group

      College of Public Health, University of South Florida

      Tampa, FL

  • Tait Martin, PhD

    • Chief Research Officer & Partner

      Taproot Creative

      Tallahassee, FL

  • Mary P. Martinasek, PhD, CPH, CHES, AE-C

    • Assistant Professor of Public Health

      College of Natural and Health Sciences, University of Tampa

      Tampa, FL

  • Steve Menzies

    • Director

      Flinch Marketing

      New Zealand

  • Mahmooda Khaliq Pasha, MHS, CPH

    • Associate Director & Social Behavioral Researcher

      World Health Organization Collaborating Center on Social Marketing and Social Change, Florida Prevention Research Center at the University of South Florida

      Tampa, FL

  • Sharyn Rundle-Thiele, PhD

    • Professor

      Griffith University

      Nathan, QLD, Australia

    • President

      Australian and New Zealand Marketing Academy

      Australia

    • Editor in Chief

      Journal of Social Marketing

  • Bonnie P. Salazar, PhD, CHES

    • Health & Wellness Manager

      Risk Management Bureau, Hillsborough County Sheriff's Office

      Tampa, FL

  • Tali Schneider, MPH, CHES

    • Research Associate

      Florida Prevention Research Center, University of South Florida

      Tampa, Florida

  • Jenny Scott, PhD

    • Lecturer

      Simon Fraser University

      Burnaby, BC, Canada

    • Founder

      SHIFT Consulting

      Vancouver, BC, Canada

  • Rosemary Thackeray, PhD, MPH

    • Associate Professor

      Department of Health Science, Brigham Young University

      Provo, UT

  • Heidi Keller

    • Heidi Keller Consulting