Professor Sharyn Rundle-Thiele is a social marketer and behavioral scientist. She applies marketing to protect people and the planet. Professor Rundle-Thiele is also the Founding Director, Social Marketing at Griffith University and Editor-in-Chief of the Journal of Social Marketing.
She has published more than 200 books, book chapters, and journal papers. Awards and appointments including The Philip Kotler Social Marketing Distinguished Service Award, Australian New Zealand Marketing Academy Fellow acknowledge her innovative, high-quality practice and science and her leadership.
Her current and previous projects include an open-access online course for behavioral change practitioners called Behaviour Change for Conservation, project Leave It: a dog training program focussed on reducing dog and koala interactions, and Blurred Minds: an alcohol education program for secondary school students. Professor Rundle-Thiele’s work uses the 3-step social marketing process: co-create, build, and engage (CBE™).