2020 USF Social Marketing Conference


We look forward to seeing you at the 2020 USF Social Marketing Conference.

Join us for The 26th Social Marketing Conference at the Sheraton Sand Key Resort in Clearwater Beach, Florida

Training Academy: Wednesday & Thursday, June 3-4, 2020

Main Conference: Friday & Saturday, June 5-6, 2020

#SMC2020 will arm participants with the tools and techniques to develop effective behavior change programs and campaigns. As well as expert speakers, cutting edge content and lively discussions, you can look forward to great networking. 

Delegates attend from across North America and beyond, finding this conference to be among the best for helpful, down to earth advice and information that they can use to make their programs a success.

Additionally, at each conference, we honor some of the best upcoming and established practitioners and agencies in our field. You can learn more about the the five awards here.

So, escape the office and find inspiration.

Provided by:

 USF Health

Keynote Speakers - Coming Soon!

Other Invited Speakers - Coming Soon!

Sheraton Sand Key Resort

The 2020 USF Social Marketing Conference will be held at the Sheraton Sand Key Resort, a true slice of paradise, where you can enjoy mile upon mile of soft sand and tranquil turquoise waters. Enjoy pool and beach activities, tennis, spa services, fitness center, shopping, casual and fine dining, and more. You can also hop on a trolley to explore the scenic Clearwater Beach area.

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Dates & times for speeches, workshops & other conference events

2020 Conference Schedule

View the tentative 2020 schedule

Call for Abstracts

From public health to engineering, social marketing has been used successfully in many fields. The 2020 USF Social Marketing Conference invites attendees and potential attendees to demonstrate how they have used social marketing strategies to change behaviors, market services and improve practices. Submissions will be considered for oral presentations and posters at the Conference.

Abstract Submission Deadline: March 15, 2020

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The Social Marketing Training Academy

The Social Marketing Training Academy is a concentrated product for eager learners. The Academy teaches attendees how to apply the core elements of a successful social marketing initiative, select the behavior which will have the greatest impact on their issue, select and prioritize the target audience, understand the importance of formative research, analyze data and develop a marketing mix based on insights. Attendees will also have the opportunity to network with experienced professionals in the field.

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Awards and Exhibit Opportunities

Several awards will be presented at the 2020 conference. Read more about each of the honors here and consider beginning a nomination for you or a colleague today.

You can also learn about opportunities to promote your work or academic interests with an exhibit.

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The Planning Committee

Meet the social marketing professionals who are making the 2020 conference happen.

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