2018 USF Social Marketing Conference

About

Join us for The 25th Social Marketing Conference at the Sheraton Sand Key Resort in Clearwater Beach, Florida

Training Academy: Wednesday & Thursday, June 27-28, 2018

Environmental Training Academy Track: Wednesday & Thursday, June 27-28, 2018

Advanced Training Academy: Thursday, June 28, 2018

Main Conference: Friday & Saturday, June 29-30, 2018

#SMC2018 will arm participants with the tools and techniques to develop effective behavior change programs and campaigns.As well as expert speakers, cutting edge content and lively discussions, you can look forward to great networking.

Delegates attend from across North America and beyond, finding this conference to be among the best for helpful, down to earth advice and information that they can use to make their programs a success.

So, escape the office and find inspiration.

Highlights from the 2016 Social Marketing Conference:

Provided by:

 USF Health

Invited Speakers (as of October 2017)

Dr. Akeem Ali

Dr. Akeem Ali

Director of Health, St Helena Government

Sharyn Rundle-Thiele, PhD

Sharyn Rundle-Thiele, PhD

Professor at Griffith University, President of ANZMAC, Editor in Chief, Journal of Social Marketing

Read Bio
Jeffrey Jordan, MA

Jeffrey Jordan, MA

President & Executive Creative Director, Rescue Social Change Group, San Diego, CA

Read Bio
Rowena Merritt, PhD

Rowena Merritt, PhD

Director, Millbank Social Marketing Ltd London, United Kingdom

William “Bill” Smith, EdD, PhD (Hon)

William “Bill” Smith, EdD, PhD (Hon)

President, Making Change4u, Washington, DC

Read Bio
Dr. Timo Dietrich, PhD

Dr. Timo Dietrich, PhD

Postdoctoral Research Fellow, Griffith University

Judd Harner

Judd Harner

JUDD, Montclair, NJ

Tait Martin, PhD

Tait Martin, PhD

Chief Research Officer & Partner, The Taproot Agency

Sheraton Sand Key Resort

The 2018 USF Social Marketing Conference will be held at the Sheraton Sand Key Resort, a true slice of paradise, where you can enjoy mile upon mile of soft sand and tranquil turquoise waters. Enjoy pool and beach activities, tennis, spa services, fitness center, shopping, casual and fine dining, and more. You can also hop on a trolley to explore the scenic Clearwater Beach area.

Learn More

Dates & times for speeches, workshops & other conference events

2018 Conference Schedule

View the tentative 2018 schedule

Call for Abstracts

From public health to engineering, social marketing has been used successfully in many fields. The 2018 USF Social Marketing Conference invites attendees and potential attendees to demonstrate how they have used social marketing strategies to change behaviors, market services and improve practices. Submissions will be considered for oral presentations and posters at the Conference.

Learn more about submitting an abstract for the 2018 conference here.

Read More

The Social Marketing Training Academy

The Social Marketing Training Academy is a concentrated product for eager learners. The Academy teaches attendees how to apply the core elements of a successful social marketing initiative, select the behavior which will have the greatest impact on their issue, select and prioritize the target audience, understand the importance of formative research, analyze data and develop a marketing mix based on insights. Attendees will also have the opportunity to network with experienced professionals in the field.

With three different options, the 2018 conference training academies have something for everyone.

Read More

Awards and Exhibit Opportunities

Several awards will be presented at the 2018 conference. Read more about each of the honors here and consider beginning a nomination for you or a colleague today.

You can also learn about opportunities to promote your work or academic interests with an exhibit.

Read More

The Planning Committee

Meet the social marketing professionals who are making the 2018 conference happen.

Read More