2021 USF Social Marketing Conference

About

As you are likely aware, Covid-19 has disrupted everyone’s travel and conference plans for the foreseeable future. Consequently, the Co-Chairs and I made the difficult decision to cancel the 2020 event, and worked with the Sheraton Sand Key to reschedule the meeting to June 16-19, 2021. June 16-17: training academies, and June 18-19: conference.

IF you’ve made a hotel reservation, be sure to cancel. The Sheraton Sand Key’s direct line is 727-595-1611. Ask for reservations. IF your reservation was made inside the group block, the Sheraton has likely reached out to you.

IF you registered and paid your registration fees, email me at [email protected] for instructions on how to obtain a refund. I sent a detailed email to the registrants. Still, if you have any questions, reach out to me.

IF you submitted an abstract, I’m keeping track of what I’ve received. I plan to reach out to you around January 2021 to see if you are still interested. You will also have the opportunity to tweak what you’ve sent if applicable.

IF you are a presenter or on the larger planning committee, and are learning of the cancellation for the first time here, I apologize. You are my next audience to email.

We’ve built an impressive agenda, albeit behind-the-scenes and not necessarily reflected on the web page. The goal is to secure commitments from the talented speakers we’ve tapped and make 2021 worth waiting for.

I’m sorry for the disruptions this rescheduling may have caused you.
Stay healthy, Bobbi Rose [email protected] 813-974-6158


Join us for The 26th Social Marketing Conference at the Sheraton Sand Key Resort in Clearwater Beach, Florida

Training Academy: Wednesday & Thursday, June 3-4, 2020

Main Conference: Friday & Saturday, June 5-6, 2020

#SMC2020 will arm participants with the tools and techniques to develop effective behavior change programs and campaigns. As well as expert speakers, cutting edge content and lively discussions, you can look forward to great networking. 

Delegates attend from across North America and beyond, finding this conference to be among the best for helpful, down to earth advice and information that they can use to make their programs a success.

Additionally, at each conference, we honor some of the best upcoming and established practitioners and agencies in our field. You can learn more about the the three awards here.

So, escape the office and find inspiration.

Provided by:

 USF Health

Keynote Speakers

Tony Foleno

Tony Foleno

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Sara Isaac

Sara Isaac

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Nitesh Patel

Nitesh Patel

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Kathy Crosby

Kathy Crosby

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Other Invited Speakers - Coming Soon!

Sheraton Sand Key Resort

The 2020 USF Social Marketing Conference will be held at the Sheraton Sand Key Resort, a true slice of paradise, where you can enjoy mile upon mile of soft sand and tranquil turquoise waters. Enjoy pool and beach activities, tennis, spa services, fitness center, shopping, casual and fine dining, and more. You can also hop on a trolley to explore the scenic Clearwater Beach area.

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Dates & times for speeches, workshops & other conference events

2020 Conference Schedule

View the tentative 2020 schedule

Call for Abstracts

From public health to engineering, social marketing has been used successfully in many fields. The 2020 USF Social Marketing Conference invites attendees and potential attendees to demonstrate how they have used social marketing strategies to change behaviors, market services and improve practices. Submissions will be considered for oral presentations and posters at the Conference.

Abstract Submission Deadline: March 15, 2020

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The Social Marketing Training Academy

The Social Marketing Training Academy is a concentrated product for eager learners. The Academy teaches attendees how to apply the core elements of a successful social marketing initiative, select the behavior which will have the greatest impact on their issue, select and prioritize the target audience, understand the importance of formative research, analyze data and develop a marketing mix based on insights. Attendees will also have the opportunity to network with experienced professionals in the field.

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Awards and Exhibit Opportunities

Several awards will be presented at the 2020 conference. Read more about each of the honors here and consider beginning a nomination for you or a colleague today.

You can also learn about opportunities to promote your work or academic interests with an exhibit.

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The Planning Committee

Meet the social marketing professionals who are making the 2020 conference happen.

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